The Challenge
With ski season approaching, the top-floor sushi bar at Snowbird’s Cliff Lodge was slated for a complete transformation into the Moët Ice Lounge, a branded environment designed to reflect Moët’s refined identity while feeling authentic to a mountain resort setting.
The project required an accelerated schedule, combining demolition, renovation, and detailed shop fabrication, all while adhering closely to Moët’s brand standards. There was no margin for delay: the space needed to be guest-ready for peak season.
The Solution
The Metric Group executed a full interior transformation that blended architectural updates with a series of highly customized, experiential elements.
Key features included:
● A retired ski lift chair converted into a branded photo booth
● A custom-fabricated central bar with champagne-forward detailing and gold accents
● Custom seating featuring walnut stools with Napa leather upholstery
To further define the lounge’s character, additional bespoke elements were designed and fabricated, including a steam-bent wooden sled, custom skis and a snowboard, and dramatic 24-foot white-and-gold drapery that visually anchored the space.
Each component was designed to reinforce Moët’s identity while embracing the warmth and texture of a high-alpine environment.
The Result
● A complete transformation delivered on an accelerated timeline
● A cohesive branded lounge that feels both elevated and place-specific
● A destination space that balances luxury, warmth, and mountain authenticity
Together, the custom elements reshaped the former sushi bar into a refined retreat — unmistakably Moët, yet perfectly at home at Snowbird.
Why It Mattered
Experiential spaces live or die by execution. By combining rapid turnaround with high-detail fabrication and strict brand alignment, the Moët Ice Lounge became more than a seasonal install, it became a destination within the resort.
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